This in-person training course is designed for authors who want to position themselves effectively and convert their work into consistent sales through DotDot. It focuses on building a clear, credible author brand and understanding how to communicate the value of your book in a competitive market.
The programme places strong emphasis on pitching, with live coaching to help you present confidently across different environments. You will also cover essential marketing fundamentals, including aligning your content with your brand and using practical tools to support visibility.
Hosted at 140a Kelvin Drive, this full-day session offers focused, hands-on guidance with limited capacity.
Cancellation & Punctuality Policy
We put a great deal of care into every session to ensure a high-quality experience for all participants. Each course is planned and prepared in advance based on confirmed bookings, so we kindly ask that all reservations are honoured with the same level of commitment.
Cancellations
5 days or more notice: Full refund. No charge.
Less than 5 days’ notice: A R500 late cancellation fee applies.
This helps cover costs already committed (venue, catering, materials, and preparation) and ensures fairness to others who may have wanted to attend.
Please note: This policy applies to all attendees. Even where a seat is offered at no cost or subsidised, it represents a real investment on our side, and we ask that it is treated accordingly.
Punctuality
Our sessions are structured for flow and impact, so timing matters.
Please arrive on time and ready to begin
Late arrivals can disrupt the group and reduce the learning experience
Important content is often covered at the start and may not be repeated
Starting together ensures everyone benefits fully from the session.
We appreciate your understanding and look forward to delivering a valuable experience.
Download the full course description from the Attachments tab
Branding And Pitching Course (Branding_And_Pitching_Course__1_.pdf, 104 Kb) [Download]